Ship sharper posts, pronto

Transform rough ideas into publish-ready content for LinkedIn, Substack, and Twitter

Spark Shape Ship
Setting up secure sign-in
View Pricing

How It Works

From raw idea to published post in three steps

1

Spark

Drop in a rough idea. Express Mode turns it into a structured draft with targeted questions to sharpen your thinking.

2

Shape

Answer the questions, refine your angle. A 38-point evaluation scores your content against real engagement markers.

3

Ship

Optimize for your target platform and post directly to LinkedIn, Substack, or Twitter from the dashboard.

Built for Quality, Not Volume

7s

Express Mode

Turns rough ideas into structured drafts with targeted questions in 7 seconds. Guided by Made to Stick principles.

38

Point Evaluation

Scores your content against engagement markers: hooks, structure, readability, and platform-specific patterns.

3x

Platform Optimization

Formats your content for LinkedIn, Substack Notes, Substack newsletters, Twitter threads, and single tweets.

Post directly to your platforms
LinkedIn
Substack
Twitter

Sharpen your ideas, not generate slop

Quality-first content improvement for creators who care about what they publish

See Pricing